UW Credit Union Named the Presenting Sponsor of Milwaukee Brewers Baseball

Presenting sponsorship significantly expands the credit union's fan initiatives and charitable contributions

A view of the Milwaukee Brewers on the field at American Family Field on Opening Day

MILWAUKEE – The Milwaukee Brewers today announced UW Credit Union, a Wisconsin-based company, as the presenting sponsor of Milwaukee Brewers Baseball, significantly expanding the current partnership with the Club and deepening its commitment to a variety of community initiatives.

“We welcome UW Credit Union as the presenting sponsor of Brewers baseball and are pleased that a Wisconsin-based company is stepping up for this prominent role as a key partner,” said Brewers President – Business Operations Rick Schlesinger. “Our team takes pride in creating programs that are meaningful for both organizations, and just as importantly, our fans. We look forward to the enhanced and growing partnership with UW Credit Union starting next season.”   

As presenting sponsor of Brewers baseball, the co-branded logo will be featured on various platforms such as: game tickets, pocket schedules, the Gameday Program, the scoreboard and a variety of additional ballpark and online marketing assets. In 2021, UW Credit Union became the first partner to have its logo painted on the field along the baselines and will continue with that element as a presenting sponsor.

“For many of us, attending a ballgame is a chance to relax and connect with family and friends,” said UW Credit Union CMO Anne Norman. “After an exciting 2021 season, we look forward to amplifying that game day experience even more. The presenting sponsorship enables us to support Brewers fans in new ways, while celebrating our growing presence in the Milwaukee area.”

The expanded partnership will see UW Credit Union present the “Here for Every You” fan initiative. Each home game, UW Credit Union associates will surprise and delight fans, chosen at random, with ticket upgrades, autographed items, food vouchers and prizes.

UW Credit Union will also further their commitment to philanthropic endeavors with the charitable contribution, “Here for a Cause,” where UW Credit Union makes a donation to Brewers Community Foundation (BCF) for every Brewers win at American Family Field. Further, as presenting sponsor of Student Nights on Friday night home games, UW Credit Union offers high school and college students the opportunity to purchase discounted game tickets and a special food and beverage package.

UW Credit Union will continue its sponsorship of the “Student Achievers Program,” which it has proudly committed to since the beginning of its partnership with the Brewers. The program awards high-achieving students with tickets to a Brewers game – a program open to more than 450 participating schools across 10 counties in Southeastern Wisconsin.

About UW Credit Union
UW Credit Union is a growing, federally insured financial institution and a leading provider of a full range of financial services to University of Wisconsin communities. UW Credit Union's more than 800 employees serve the financial needs of more than 300,000 members through world-class technology systems, and through a convenient network of 29 branch locations and over 100 ATMs. With assets exceeding $4.6 billion, UW Credit Union is ranked nationally among the leading credit unions. Founded 90 years ago by members of the University of Wisconsin faculty and staff, UW Credit Union continues to operate as a not-for-profit, member-owned financial cooperative with locations in the Madison, Milwaukee, Stevens Point, Green Bay, Oshkosh, Whitewater and La Crosse areas.

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